Abstract:

From the perspective of language communication, language influence is defined in this article and its generation mechanism and measurement methods are explored systematically. First, the concept of language influence is clarified and made concrete based on the argument that it emerges from the process of language communication and is a key indicator of communication effectiveness. Second, the generation mechanism is analyzed in detail across the three dimensions of language power, the transmission and reception phases, and language influence. It has been found that language influence is generated throughout the entire dynamic process of language communication. The realization of language influence follows the path of “language power → transmission and reception phases → language influence”, and its resulting effects ultimately feed back to strengthen language power, initiating a new cycle of language communication. Finally, a Language International Influence Evaluation Index System (LIIEIS) has been constructed using six observational indicators to provide a quantitative assessment of the influence of 25 languages. The aim of this article is to offer valuable insights for understanding the current global language landscape and to enhance the international status and influence of the Chinese language.

Keywords: language communication; language influence; generation mechanism; measurement; index system

摘要：

本文从语言传播的视角出发，对语言影响力的概念进行了界定，并系统探讨了其生成机制和测量方法。首先，本文将“语言影响力”这一概念加以明确和具体化，认为语言影响力产生于语言传播过程，是语言传播效果的重要表现形式。其次，从语言实力、传受环节和语言影响力3个维度详细解析了其生成机制，认为语言影响力产生于语言传播的整个动态过程。在语言传播中，语言影响力的实现遵循“语言实力→传受环节→语言影响力”的路径，其带来的成效最终将反哺语言实力，并开启下一轮语言传播。最后，通过6个观测指标构建了“语言国际影响力评估指标体系”，并对25种语言的影响力作了量化评价，以期为把握当今世界语言格局、提升中文国际地位和影响力提供有益参考。

关键词: 语言传播, 语言影响力, 生成机制, 测量, 指标体系